Published on Wrong Kind of Green
December 9, 2016
Indigenous Ally: Unilever
“Never Waste a Good Crisis” – Paul Polman, Chief Executive Officer of Unilever
“Standing with Standing Rock” is racist Unilever’s Ben & Jerry’s.
In 2010, Unilever’s brand “Vaseline” launched a Facebook app in India to encourage users to whiten their skin in profile pictures. Further, Unilever owns “Fair and Lovely” — a deeply problematic line of skin bleaching products sold around the globe. [Source: Ben & Jerry’s is supporting Black Lives Matter — but will it make a difference? October 7, 2016 ] The question is: how did Indigenous Nations end up partnering with a corporation that shames people of colour and why does such a partnership continues?
Unilever’s Kodaikanal mercury poisoning is one of the well chronicled cases of toxic pollution anywhere in the world. Kodaikanal Pollution is a proven case of mercury contamination by (Hindustan Unilever) during the process of manufacturing mercury thermometers for global export. In 2016, following 15 years of legal action, a settlement between Hindustan Unilever and the 591 former workers of the thermometer factory in the southern Indian hill town of Kodaikanal was reached. The amount was not disclosed. [Kodaikanal Won’t Video]
According to the Ben & Jerry’s website, this corporation is a wholly-owned subsidiary of Unilever with an independent Board of Directors. Upon purchase, Unilever agreed to a one-time gift of $5 million to The Ben & Jerry’s Foundation to be administered by the foundation trustees. Board of directors include Annie Leonard (Executive Director of Greenpeace USA.” and co-founder of Earth Economics, a newer NGO that will provide tools for the financialization of nature), and Pier Luigi Sigismondi, Chief Supply Chain Officer for Unilever.
Ben & Jerry’s (owned by Unilever) is in partnership with United Nations, 350.org, Avaaz and BICEP (a coalition of more than 20 leading consumer brand corporations created by 350.org divestment campaign partner Ceres). Campaigns include Save Our Swirled campaign and the recent Pathway to Paris campaign. Unilever is also a partner to The B Team (the NGO founded by billionaire Richard Branson) as well as partner of the Avaaz sister organization, Purpose Inc., the for-profit marketing firm specializing in behavioural change. Purpose co-founder Jeremy Heimans also serves the B Team. Both Unilever, B Team and Purpose are all united under the NGO “We Mean Business” . [Further reading: PATHWAYS TO SPECTACLE | CONSUMERISM AS “ACTIVISM”]
As an alternative to the American/colonial “Thanksgiving” dinner, a “Water Protectors Community Appreciation Dinner” was held on November 24, 2016 at the Standing Rock Community School on the reservation. Ben & Jerry’s donated the ice cream for dessert. As David Jones, former Global CEO of Havas Advertising and co-founder of TckTckTck as well as One Young World, foresaw in 2010, “who cares wins.”
“The Ben & Jerry’s Foundation recently awarded a $10,000 grant to the Indigenous Environmental Network to help them bring food and water to the camp and provide medical and legal aid for the protestors.” — Ben & Jerrys website
On a similar note, in April, 2013 Upworthy (co-founded by Eli Pariser: Avaaz co-founder, Open Societies Foundations Advisory Board member) announced its initial revenue approach, “and that Unilever will become the first commercial brand to join a new “Upworthy Collaborations” advertising and sponsorship program…. Participation in the Upworthy Collaborations program will extend to brands, nongovernmental organizations (NGOs), and foundations.” [Source]
“Upworthy attracts a huge community of highly influential, socially conscious citizens — people who share our goal of building a better future for children,” said Marc Mathieu, Unilever Senior Vice President, Global Marketing. “Our partnership will include work for several of our brands, and we are looking forward to seeing how effective story-telling can help us engage with people more meaningfully.”
On the Ben and Jerry’s website (September 22, 2016) under “Here are Four Easy Ways YOU Can Help” the text reads “Please join us right now in supporting this remarkable cause” with the number one recommended action being: “1) Sign this petition to urge President Obama to stop the pipeline.”. The petition does not direct to the Standing Rock website, rather it redirects the reader to the 350.org website petition. Regardless, despite any given amount of energy being expended into online petitions, the reality is that this very “strategy” functions first and foremost as a means of broadening a support base and collecting massive volumes of personal information. The state doesn’t give a fuck about the common man (referred to commonly today as human capital) and never will. For the state, the working class are nothing more than mere consumers and human capital while minority groups are considered disposable/dispensable (and treated as such). One key task of the NPIC is to condition/convince these very citizens to believe otherwise. That oppressors can be made to be caring and good by demonstrating a fine display of moral conduct.
“Unilever’s chief executive reflects on lessons learned at three major consumer goods companies, including how to manage people in a global context, the obligations corporations have to society, and why you should never waste a good crisis.” — McKinsey conversations with global leaders: Paul Polman of Unilever [Source]
On the Standing Rock Sioux Tribe website page promoting a *Dave Mathews rock concert sponsored by Unilever’s Ben & Jerry’s, there are three “take action” options. Option 1, sign the petition; Option 2, call the Whitehouse; Option 3, donate. [*Dave Mathews band has been working in partnership with Ben & Jerry’s since 2002.]
Upon clicking option 1 (sign the petition) you are re-directed to the Stand With Standing Rock (“an official site of standingrock.org”) “take action” page to sign the petition:
As one can see in the screenshot below, the petition is brought to you by the Standing Rock Sioux Tribe and the “Other 98”. The petition cites a target goal of 1 million signatures (in other words, the data of one million people). In tiny text under the two logos it reads “Standing Rock Sioux Tribe and Other98 may send you updates on the fight against the Dakota Access Pipeline via email.” There is no privacy disclosure as to what organizations (if any) Other98 will be sharing vast volume of collected data with.
Who is Other98?
The Other 98%: “On tax day in 2010, Agit-Pop communications announced a new project called ‘The Other 98%'”. Agit-Pop worked closely with MoveOn (founder of Avaaz) in past campaigns. This campaign would be no exception. “The pledge [2010:08:10: “Fight Washington Corruption Pledge”] is part of a broader campaign, titled the Other 98%, that will work this fall to elect leaders who will fight for the majority of Americans and not just the top 2%. This will be MoveOn’s major push this election cycle.” [Source: Wikileaks]
“That’s not what The Other 98 Percent would be doing, of course. They’re already closely involved in Occupy Wall Street. In fact, The Other 98 Percent’s Action Director, helped get Occupy Wall Street off the ground, taking part in early planning sessions and facilitating the meeting the night before the protest launched. — Occupy Wall Street Poses Branding Problem for “The Other 98 Percent, November 9, 2010
“Agit-Pop Communications is an award-winning one-stop creative studio delivering strategic messaging, cutting edge New Media and boots-on-the-ground campaigning to the progressive netroots. We’ve won a Webby, two Contagious Festivals, Best Political Prank of 2009, YouTube’s Best Political Video of 2007, and the grudging respect of our enemies.”
His past activities include founding “Billionaires for Bush” (2003-2005), creative consultant for Credo mobile, Campaign Consultant & Campus Presenter for organizations ad NGOs such as UAW, Greenpeace, Sierra Club, Council of Canadians, JWJ, CTWO, RAN, etc.
“Beautiful Trouble: A Toolbox for Revolution seeks to gather together, in one place, as much of this dispersed knowledge as possible. In doing so, editors Andrew Boyd (of Billionaires for Bush) and Dave Oswald Mitchell have produced a true treasure trove of collective wisdom. Authors include activists from a wide array of organizations — including Code Pink, the Yes Men, Ruckus Society, Justice for Janitors, Rebel Clown Army, and the Coalition of Immokalee Workers — along with journalists, filmmakers, trainers, and researchers.” [Source]
One “problem” with having Andrew Boyd as a key member of the organization behind the Standing Rock NGO campaign is that Standing Rock should never be equated in any form to “beautiful trouble”. “Beautiful Trouble” is liberal soft porn for bored albeit well-intentioned liberals and those with limited exposure to the history of movements and revolutionaries. The resistance at Standing Rock is not “beautiful trouble” – rather, it is life and death in the face of genocide for Indigenous nations. It is worth noting Code Pink (a contributor to “Beautiful Trouble”) an NGO that has recently become active at Standing Rock, has recently issued a media release promoting the Netflix White Helmets propaganda video.
Partners publicly identified by Beautiful Trouble include Sellers and Boyd’s Agit-Pop Communications /The Other 98%, 350.org, The Ruckus Society, Code Pink, The Center for Story-based Strategy (formerly smartMeme) Waging Nonviolence, and others. 
Agit-Pop clientele includes MoveOn, Avaaz, Amnesty International, Rainforest Action Network, Credo, Tar Sands Coalition (350.org), and many others. [Client list as accessed by Sourcewatch in 2013]
Prior to the communications studio being called Agit-Pop, it was called “Ruckus Productions”. May 24, 2007: “Our friends at Ruckus Productions recently did an incisive and graphically charged agit-prop video to help launch the Avaaz.org campaign: Stop The Clash of Civilizations, with music by DJ Spooky. Yesterday it was posted on the home page of YouTube and as of this moment has been viewed over 188,000 times.” [Avaaz was founded in 2007].
Above: Screen shot of the Other98 “Warriors Wanted” video for Standing Rock identifying the Standing Rock partnerships. The video posted October 18, 2016 on Facebook has garnered 371,000 views and 14, 103 shares (as of Dec 1, 2016).
The Other 98% twitter account follows their project partners and the usual blasé liberal NGO establishment. MoveOn, Eli Pariser (Avaaz/Upworthy founder), Credo, NRDCc, RAN, New Organizing Institute, 350, SEIU, Tar Sands Action, New Economy Coalition, Next Gen, Rising Tides, Greenpeace, Annie Leonard, CodePink and many more who move through the interlocking directorate of the NPIC.
John Sellers is co-founder of The Other 98% and Agit-Pop Communications with Boyd. He is the former executive director of the Ruckus Society and current board president. Sellers worked for Greenpeace in the early 90s (office director, Greenpeace, Washington) prior to joining Ruckus. (Andy Menconi, who serves as Agit-Pops’s art diector is also co-founder of Agit-Pop Communications with Sellers and Boyd.) [SouceWatch: John Sellers run the liberal public relations and online campaign consulting business Agit-Pop which he co-founded with Andrew Boyd. Their clients include dozens of groups affiliated with Democratic Party politics and liberal causes including MoveOn, CREDO, Families USA, AFSCME, etc.”]
The Other98 & AVAAZ
Image: U.S. President Barack Obama with Avaaz co-founder and former U.S. Representative Tom Perriello. Perriello served as President and CEO of the Center for American Progress Action Fund and as a Counselor for Policy at Center for American Progress until July of 2015 when he was appointed Special Envoy for the African Great Lakes and the Congo-Kinshasa by the White House.[Source]
“The Ivy League bourgeoisie who sit at the helm of the non-profit industrial complex will one day be known simply as charismatic architects of death. Funded by the ruling class oligarchy, the role they serve for their funders is not unlike that of corporate media. Yet, it appears that global society is paralyzed in a collective hypnosis – rejecting universal social interests, thus rejecting reason, to instead fall in line with the position of the powerful minority that has seized control, a minority that systematically favours corporate interests. — Avaaz: Imperialist Pimps of Militarism, Protectors of the Oligarchy, Trusted Facilitators of War
Avaaz was founded by Res Publica, which is described as a global civic advocacy group, and Democratic front party, Moveon.org. The silent voice behind Avaaz, Res Publica, is, in the public realm, essentially comprised of three key individuals: Tom Perriello, a pro-war (former) U.S. Representative who describes himself as a social entrepreneur; Ricken Patel, consultant to many of the most powerful entities on Earth and the long-time associate of Perriello; and Tom Pravda, a member of the UK Diplomatic Service who serves as a consultant to the U.S. State Department. [Source: WELCOME TO THE BRAVE NEW WORLD – BROUGHT TO YOU BY AVAAZ]
Boyd shares an affiliation with both MoveOn (co-founder of Avaaz) and Avaaz itself.
On the “team” section located on the Billionaires for Bush website, the disclosed Board of Advisors (identified as a “partial listing”) includes Avaaz co-founder Ricken Patel. [Description: “A fellow of Res Publica and co-founder of Faithful America. Graduated first in a class of 350 from Balliol College, Oxford and was a Silliman Scholar at the Kennedy School of Government, Harvard. He has consulted widely including for the Rockefeller Foundation, Harvard University, and CARE International.”] [Further background on Patel]
Boyd shares office space with the Avaaz Foundation headquarters in New York. He uses Avaaz address for Agit-Pop communications even referencing those who wish to contact him to ring to the “Avaaz” buzzer.
Above screenshot: The Avaaz Foundation (also known as Avvaz.org) address as listed on the Guidestar website: 857 Broadway, 3rd Floor, New York, NY 10003
Below screenshot: Contact information as found on Boyd’s personal website: “me at the office: Agit-Pop East, 857 Broadway, New York, NY 10003 (at corner of B’ & 17th., “Avaaz” buzzer, 3rd floor)
Much of the Beautiful Trouble book project took place in the Avaaz office:
“Writing Beautiful Trouble has been a novel process…The book was assembled in the cloud, with much of the heavy lifting done during four ‘book sprints’ that took place in Avaaz’s lovely New York City office, which they were generous enough to let us use.” [Source]
One thing is certain. Imperial-liberal left “activists” have no issues in maintain close relationships with NGO co-founders who share much responsibility for deaths of hundreds of thousands of Libyan and Syrian citizens. This begs the question on why they would feel any differently toward the ongoing genocide of Indigenous nations on American soil.
Ironically, part two of Beautiful Trouble shares a section titled “No one wants to watch a drum circle.” [Source]
Andrew Boyd, Gan Golan, and Naomi Klein at the Climate Ribbon art-ritual after the People’s Climate March, NYC, September 21, 2014.
Another project of The Other 98 is the direct action project “Climate Ribbon” created to coincide with the September 2014 “People’s Climate March (PCM) organized by GCCA/TckTckTck. [“In the Climate Ribbon ritual, participants are invited to find a stranger’s ribbon, read it aloud, have the group answer ‘We are with you,’ or ‘We’ve got your back!’ Then they tie the ribbon onto their wrists and take it home with them.”] The launch of the Climate Ribbon was the culminating art installation at the 2014 People’s Climate March. The project’s Advisory Circle includes AVAAZ, 350.org, Greenpeace, Beautiful Trouble, Rainforest Action Network, Movement Generation, The Other 98%, CODEPINK, and many others. [Source] 1563 organizations participated.
Notables featured for their ribbons include Al Gore, Naomi Klein and Bill McKibben.
Our pied pipers fly to faraway places. The masses follow. The crude oil must flow to feed the collective appetite of the 1-2% who create 50% of all global greenhouse gas emissions. That is, anyone who can afford to fly on a plane. We write messages of love on spools of red synthetic ribbons imported from Chinese sweatshops, to adorn our egos and self-gratification. Simultaneously, our brothers and sisters throughout the global south are paying the price for our carbon intensive, consumptive lifestyles that continue to expand unabated. ” By way of our collective actions, “the other 98%” does not matter. Actions speak louder than words. Our appetites cannot be quelled. We look away. As the grotesque Madeline Albright once said: “we think the price is worth it.”
The ribbon theme would be utilized the following year (2015) for COP21 in Paris.
“Beautiful Trouble is a crash course in the emerging field of carnivalesque realpolitik, both elegant and incendiary.”— Naomi Klein
“Based in New York City. Project spans the globe…. The leadership of Beautiful Solutions first published Beautiful Trouble, a book that has sold 10,000 copies, been translated into seven languages, and used by campaigns and classrooms across North America and Europe.” [Source: Rauschenberg Foundation]
As previously discussed, partner organizations publicly disclosed by Beautiful Trouble include Sellers and Boyd’s Agit-Pop Communications /The Other 98%, The Ruckus Society, and others. More recent partnerships include 350.org, This Changes Everything and Avaaz.
Collectively these NGOs (identified above) serve as the hub of organizations that provide non-violent direct action (NVDA) training, shaping and developing the ideologies and aspirations of whole societies via expertise in behavioural change.
Following in the footsteps of Avaaz and 350.org, both global in scale, Beautiful Trouble outlines its own “expanding beautiful universe”, “beautiful happenings” and “share the love”:
“We launched (and are hard at work on) Beautiful Solutions: In partnership with Naomi Klein’s This Changes Everything, we’re building an interactive online gallery for sharing the stories, solutions and big ideas from the new economy and social justice movements that are critical to address the challenges we all face from climate change.”
A recent paid/part-time internship opportunity for Beautiful Trouble can be found on The Nelson A. Rockefeller Center at Dartmouth College, an Ivy League institution that “fosters a commitment to the ideals of public service and informed public debate exemplified by Nelson A. Rockefeller, former governor of New York State and Vice President of the United States.” [Source] This posting, as uneventful as it seems, exemplifies the target market/demographic of potential leadership sought and developed by NGOs that comprise the NPIC: that of ivy league status and class. There are no Indigenous trainers identified on the Beautiful Trouble website.
The Beautiful Trouble network “is an alliance of artists, trainers, and creative campaigners who continue to support creative activism. It seeks creative approaches to social change.” [Source] Beautiful trouble is not about revolution. It about the development for the expansion of American driven ideologies and social constructs imparted by those who benefit from such institutions. The Beautiful Trouble network is an exercise of the development and expansion of networked hegemony driven by the belief of American exceptionalism. It reframes the necessity regarding the required dismantling of the capitalism system in its entirety by creating a false illusion that the system can instead be made better by the “new economy”, otherwise known as transformative capitalism, generative capitalism and natural capitalism.
To do so, it targets and appeals not to those who wish to overthrow the system, but to those who wish to further benefit from the system – by developing a strong base and ideology with more than willing converts. This creates a cultural ambience, where improving the economic system is the only acceptable recourse. It further drives these manufactured societal norms via social engineering. Revolution is no longer the overthrowing of a system to save what little remains of life on this Earth, but a pathway for electric cars, fair trade Ben & Jerry’s ice cream and solar panels.
“We also began work on Beautiful Rising: Starting in 2015, Beautiful Trouble and ActionAid Denmark are teaming up with activists, movements and organizations across the Global South to assemble a toolkit of creative activism that will showcase the innovative tactics and strategies of southern social movements. If you have activist connections in Burma, Uganda, the Middle East/Jordan, Zimbabwe, and (maybe) El Salvador… let us know, we’d love to reach out to them.” — Beautiful Trouble website, January 8, 2015
The Beautiful Trouble network has previously been focused on establishing success domestically and is now targeting global expansion. This is an almost unconscious exercise in psychological conditioning of whole societies which spreads like a contagion. A physical maneuvering that affords 21st century colonization and the expansion of US imperialism a shield against any/all criticisms. In a very real sense this 21st century form of colonization and the expansion of US imperialism although carried out in broad daylight, remains invisible.
This is imperial soft power in its most gentle form. This is the belief in American exceptionalism to be contemplated, digested and finally dispersed to non-Anglo countries by the white middle class demographic, in periods of boredom and emptiness between shopping and Netflix. A Brave New World virus transmitted via a “hearts and minds” netwar.
“In partnership with 350.org, GCCA, and Avaaz, we pulled off BT’s First European Training in Budapest in September, 2014 with youth climate leaders from a dozen countries across Eastern and Central Europe.
“Help us supply low-budget activists across the globe with a free copy of Beautiful Trouble (follow the link and click “gift edition”.) We’ll take these copies with us in our global workshops, as well as use them to stock worker centers and prison libraries, to ensure they reach people who can use a little trouble in their life but otherwise couldn’t access the book.” [Source: 2015: More beautiful(s) than ever! – January 8, 2015]
The Beautifful Trouble Network, a key instrument of empire, has it eyes on the global South: “Beautiful Trouble and ActionAid Denmark are teaming up with activists, movements and organizations across the Global South”.
Par for the course, Beautiful Trouble, like all imperial NGOs, tows the line in framing governments in the global south as repressive, without ever referring to their own government/governments in this manner. All while their own governments (in this instance the US) is carrying out war, occupations ad illegal invasions throughout the entire globe. This sets the tone for destabilization efforts throughout the globe such as the current one in Venezuela, where Canvass/Otpor (promoted by 350, OWS, etc.) is utilizing the work of Gene Sharp and has been working in concert with right-wing forces to overthrow socialist President Nicolas Maduro.
“Hoaxes or flash mob, protest modes should, according to American activist Andrew Boyd, adapt to changes of capitalism, without neglecting traditional events… Internet has multiplied the interconnections. Movements like 350 or Avaaz , which has 42 million members, weigh heavily internationally. Both organizations working on human rights, environmental justice, corruption, and will probably be very active at the Climate Conference in Paris in December. In a forthcoming book, Beautiful Rising, whose website already allows sharing of experiences, the idea is to provide better tools to the particular circumstances of the South, where the political environment is often more repressive, Internet less accessible. Cultural differences exist due to less economic development. Mounting an action in the favelas in Brazil has nothing to do with the struggle of the middle class in New York.” — The Challenge Must Go Through More Creative and Joyful Actions, March 27, 2015
Above: Naomi Klein. “Spectacle celebrities like Naomi Klein, while raising valid (albeit hypocritical) criticism of the complex, count on infantile consumers to maintain their activist credentials. Serving as proxies for consumer rage, yet asking nothing serious of them as citizens, makes these capitalist activists popular and profitable PR puppets.” [Further reading: THE INCREASING VOGUE FOR CAPITALIST-FRIENDLY CLIMATE DISCOURSE]
December 10, 2012: “BT invited along on 350.org’s “Do the Math” tour. Andrew Boyd, one of Beautiful Troubles editors, saw the show in New York City where BT author Joshua Kahn Russell MC’d an event that felt more like a mass-workshop cum rock-concert than a lecture tour.” [Source]
One funder of Beautiful Trouble is the Chorus Foundation is founded by Farhad Ebrahimi. Ebrahimi co-chaired Environmental Grantmakers Association‘s 2015 flagship retreat, which featured Alicia Garza (Black Lives Matter) as a speaker. [Source] (Chorus Foundation is a member of Environmental Grantmakers Association.) The foundation utilizes the language of “new power” (Jeremy Heimans of Purpose) and the “new economy” (the green economy rebranded): “We need to divest from the old economy and invest in the transition to a new economy. To date, we have invested nearly $4 million in solar and other clean energy as well as in a very small number of companies building the new economy.” The Chorus Foundation is a member of New Economy Funders Network (NEFN). This network identifies “applied ecological economics” (“applying these measures of environmental services and values to economic policy and financial realms.”) as its future and paramount purpose.
The Chorus foundation has invested in Seventh Generation, 350.org, New Economy Coalition, Rainforest Action Network, Ruckus Society, Idle No More, Mosaic Solar, among others, contributed $46,900.00 in 2015 towards a Beautiful Trouble ($5,900.00 for a staff retreat), and identified the NGO as follows: “Beautiful Trouble is a collaborative effort by 70 artist-activists-strategists and over 10 leading creative campaign organizations including the YesMen/YesLab, Ruckus Society, Other 98%, and others.” According to the Chorus Foundation website, $25,000 of the funding went to the “initial phase of the Beautiful Solutions project, a partnership with Naomi Klein and Avi Lewis’ This Changes Everything: Capitalism vs. The Climate.” [Source]
Beautiful Solutions, The Backbone Campaign
Beautiful Solutions is fiscally sponsored by The Backbone Campaign which is also identified as a partner NGO in the Beautiful Trouble network. Executive director Bill Moyer co-founded the Backbone Campaign in 2003. An internet search on the Backbone Campaign address [PO Box 278, Vashon, WA 98070, 206-408-8058] also pulls up the Patagonia corporation (a primary funder of Ruckus).
Dal LaMagna, Getty Images
In regards to both the address and phone number, The Backbone Campaign is shared with the Progressive Government Institute founded by Dal LaMagna in 2003. The Executive Director of PGI is identified as Bill Moyer, who describes the group in the following way: “The Progressive Government Institute is a non-partisan, educational organization dedicated to ensuring transparency and accountability in the executive branch of the federal government.” Yet, it is glaring that the founder of the group, Dal LaMagna, ran for U.S. Congress twice in the 3rd Congressional District in New York as the Democratic and Green candidate in 1996 and 2000, respectively and ran for President in the 2008 Democratic Primary.
In 2005, LaMagna merged PGI with the Backbone Campaign.
Who is Dal LaMagna?
“Dal is currently working as a responsible capitalist activist. He is an major funder and active Trustee of the Bainbridge Graduate Institute which awards MBA’s in Sustainable Business.” [Source] LaMagna is founder of Tweezerman, a corporation founded in 1980 “that practices responsible capitalism”. LaMagna’sTweezerman, U.S.A. was acquired in 2004 by Solingen, Germany based Zwilling J.A. Henckels for a reported $57 million. The following year LaMagna sold his shares in Tweezerman, India.
LaMagna is a member and former advisory board member of the Social Venture Network (SVN), “a group of responsible capitalists promoting social and economic justice through their businesses. He is on the board of directors of the Bainbridge Graduate Institute, an MBA program that is “Changing Business for Good.” Part of the BGI program includes the Dal LaMagna Responsible Capitalism series” LaMaga also serves on the board for The Center For Congress, Yes Magazine, Tweezerman Corporation, and Icestone. He is a founding partner of and a blogger at The Huffington Post and serves on the Dean’s Council for the Kennedy School of Government at Harvard.”
LaMagna supports numerous NGOs including: CodePink, The League of Young Voters, the Rainforest Action Network, UFPA United for Peace and Justice, , Business Leaders For Sensible Priorities (BLSP), the Drug Policy Alliance, the Center for Economic Policy and Research, The Nation Institute, Momma’s House, The Rockridge Institute, the Center For Partnership Studies, Gold Star Families For Peace, the Campaign For America’s Future, the Center for Independent Media, Mount Desert Island Laboratory, and the Washington State Progress Alliance. He currently lives in Poulsbo, Washington and has a second home in Washington, D.C.
LaMagna epitomizes the ultimate ideologies/philosophies and vision of the NGOs and training organizations that comprise the NPIC: a global economy that flourishes under “responsible capitalism”. B Corp corporations, yet another million dollar certification scheme, such as Ben & Jerry’s, set the stage for examples of “evolving capitalism, conscious capitalism and natural capitalism. The CEOs of B Corporations are upheld as the progressive visionaries of our time. The newly appointed stewards of nature. From shareholder capitalism to stakeholder capitalism is the carrot for society meaning, “we are willing to give you a piece of the pie provided we all work together sustain the capitalist economic system”.
“And at least one major corporation is involved. gave a $25,000 grant to the Indigenous Environmental Network, a nongovernmental organization, to support the indigenous community at Standing Rock.” — Fashion Steps Up at Standing Rock, December 2, 2016
Backbone Campaign: “Rent or borrow this awesome, portable, compact, and lightweight pipeline prop that fully inflates in about a minute. We worked with Rising Tide Seattle to take-over the offices of a top financier of tar sands extraction in a bold and impressive way. Bring this prop to you action, march or protest. It’s fun for participants to help mobilize and grabs the attention of photographers and spectators alike. You can create your own banner to put on the side of it if you like. It’s approximately 30ft long and can be easily help above the heads of the crowd. (check out the exciting video from its debut HERE). Fill out the form below to rent or borrow this prop for your actions.”
Backbone’s said purpose is to “use creative tools and strategies to educate the public on issues of government transparency, civic participation and democracy. It’s primary focus is imagery and trainings workshops. Highlights of their work include a 2010 flashmob created for MoveOn & Other98 paid for by MoveOn.org Political Action. Other clients/allies include Working Washington & AgitPop, Popular Resistance, and Tzeporah Bermans ForestEthics (now called STAND).
Backbone organized “14+ powerful Kayaktivist actions that earned international headlines”… inspiring “Kayaktivism across country and planet.” [Source]
Avaaz, “*Our Victories, 2014: Saving the Maasai’s Land” [Source]| Feb 27, 2015: “…another round of evictions is under way: thousands of Maasai have been evicted at gunpoint and their homes burnt to ashes.” [Source] August 28, 2016: “Thousands of pastoralist Maasai groups in Tanzania have been evicted from a 1,500 sq km area close to the Serengeti, Maasai Mara and Ngorongoro national parks.”[Source] *Note that there is no update on the Avaaz “Our Victories!” page.
In a 2006 USAID document, the organization suggests that NGOs should be given legal recognition “as an important element in the development of sustainable community development as associated with ecotourism.” Today NGOs are undoubtedly recognized “the most important element in the development of sustainable community development as associated with the new economy.” The fact that elite interests would like to see NGOs granted legal recognition (this means protection) reveals how critical, and understood, NGO involvement actually is (by the United Stated government) for the further expansion of new markets (payments for ecosystem services), neoliberalism and US foreign policy.
350.org (Rockefeller foundation, Clinton Initiative) has expanded into an international powerhouse. Avaaz, GCCA (TckTckTck) and 350.org are today the most powerful NGOs on the planet. They are perhaps the most vital instrument in empire’s war chest. The goal is the utilization of western ideologies to obtain global domination.
“A five-day Beautiful Trouble training session for 25 young climate activists was organised jointly with 350.org and Avaaz in September with participants from Belarus, Hungary, Montenegro, Poland, Russia, Serbia, Slovakia and Ukraine. GCCA provided expertise, outreach, logistical support and part of the funding for the session, while the group shared an innovative methodology that has proved successful at bringing people out on the street and encouraging them to join the global movement. As a direct result of this session, youth groups organised Peoples’ Climate March actions on 21st September in both Budapest and Warsaw, and successfully used these tactics to take a visible stand against a government squeeze on civil society space in Hungary. GCCA will continue to support the groups involved as they work to mobilise citizens across the region.” — GCCA Annual Report 2014 [Emphasis added][Source]
It is critical to note the gross undermining carried out by TckTckTck/GCCA against Bolivia, the G77 and small island states in 2010 at COP15. Their collective actions, unknown to most, should be considered for what they are: crimes against humanity. [Further reading: The Most Important COP Briefing That No One Ever Heard | Truth, Lies, Racism & Omnicide]
“The objective was to make it become a movement that consumers, advertisers and the media would use and exploit.” — Havas Press Release, EYES WIDE SHUT, TckTckTck expose, January 6, 2010
GCCA/TckTckTck (lead organizer of the 2014 People’s Climate March) is a “coalition of twenty key international organizations” including Avaaz, 350.org, Greenpeace , Kofi Anna’s Global Humanitarian Forum, OXFAM, WWF, World Council of Churches, Union of Concerned Scientists, Equiterre, Global Call to Action against Poverty (also co-chaired by Kumi Naidoo), and the Pew Environment Group. [Source: TckTckTck: The Bitch is Back]
350.org in Burundi, Africa:”Hundreds of thousands join the People’s Climate March in New York and in more than 2,000 communities all over the world … Meanwhile, one of the most popular malls in the Philippines has launched the world’s largest solar power on its facility. The SM Supermalls has installed 5,700 solar panels on its North EDSA branch on November 24, 2014. The system is said to generate 1.5 megawatts of solar energy, covering five percent of the store’s average daily electricity consumption.” [For more photos see source] Avaaz is also in Burundi on other business. The business of destabilization: Avaaz Hones In On Burundi as Next U.S. Fait Accompli
Consider that from June 13-15, 2016, 350.org, headlined at “The Global Youth Forum of the World Bank” (live blog). Those on the first panel included activities from Energy Action Coalition, Here Now (Purpose), 350.org, and Green Brunei. It’s not the mere fact that 350 et al wish to work within the system. What must be understood (and thus far it is not) is that they are part of the system itself.
“Slogans like “350”, “New Economy”, and “Sustainable Capitalism” are promoted by Mad Men via foundation-funded front groups, and echoed by media, thus generating enough noise to overwhelm critical judgement. Symbols that appeal to progressives’ emotional vulnerabilities, like rising sun logos used to symbolize hope and change, are recycled to mean “This Changes Everything”, thus creating the impression that neoliberal reform is socialist revolution.” — Hijacking the Environmental Movement, April 25, 2016
All good intentions aside, well intentioned and well meaning citizens are being corralled by the world’s foremost experts in social engineering and behavioural change. East Indians struggle to survive poisoning at the hands of Unilever while in the West, liberal left sycophants strive to partner with Unilever, Patagonia, Seventh Generation (recently purchased by Unilever) etc. – all under the banner of “environmentalism” and “social justice”. “Success” is only achieved by economic growth. The more growth, the more environmental destruction, exploitation of those most vulnerable, pollution and carbon emissions – on an already exhausted planet on the brink of ecological collapse. It is the height of insanity.
 “The goal to commodify the commons under what has come to be known as “(payment for) ecosystem services” (as well as Natural Capital, Biosphere Economy, etc.) will look to the private sector for investment. The scheme promises corporations, private investors and the world’s most powerful financial institutions both ownership and control (i.e. expansion of power) of Earth’s natural resources, as the return on capital investment. We bear witness to an explosion of new environmental markets and ecosystem services products which are already being developed in order to capture the trillions of dollars to be made from the capture and exploitation of “natural capital”. The implementation of payment for ecosystem services will create the most spectacular opportunities that the financial sector has ever witnessed. New markets offer speculation that promises unimaginable profits.
This is a new mechanism for generating profits for the wealthy (those with financial capital on the top tier) via the global commodification of nature’s functions and services. In essence, the implementation of payment for ecosystems services represents an unprecedented coup: a privatization of the commons. A free-for-all for further corporate capture like nothing the world has yet witnessed. Corporations and the financial institutions are frothing at the mouth. Never before has neoliberalism witnessed such opportunity and scope as in the expansion of markets and capital. The commodification of most everything sacred, the privatization and objectification of all biodiversity and living things that are immeasurable, above and beyond monetary measure, will be unparalleled, irreversible and inescapable.”
 Others include The New Organizing Institute, Beyond the Choir, Nonviolence International, Alliance of Community Trainers, The Yes Men/Yes Labs, The Center for Artistic Activism (where Boyd serves on the advisory board), and Escola de Activismo.